What is CPC? What do we mean by high CPC Keywords? How and where to find them? And what are the Highest CPC keywords in the world today? In this article, you’ll get all of your answers regarding high CPC keywords and all the others.

Before the end of this post, you’ll comprehend all that you really want to be familiar with high CPC keywords.

If you are a digital marketer, then CPC is the most important thing for you since it decides your ROI. Everything from advertising your venture to income relies upon the cost-per-click. This is the reason you have to understand the concept of CPC much better.

Let’s start with the basics.

What are High CPC Keywords?

CPC is the abbreviation of cost-per-click. CPC is the amount that you pay for every click if you run a PPC marketing campaign. If you don’t run any PPC marketing campaign, you don’t pay any amount. One thing you need to keep in mind is that the higher the CPC, the higher the revenue will be for you.

You can calculate CPC with this formula;

Competitor AdRank / Your QualityScore + 0.1 = Actual CPC

Every keyword has its own cost-per-click. This is because some of the keywords are bringing more revenue than the other keywords. For example, “Insurance/Mortgage is High CPC keywords if you compare it with Meme Videos or Funny Videos”.

I think you got some idea of how high cost-per-click and low cost-per-click keywords are important if you are a digital marketer.

When Advertiser pay more for a keyword on Advertising Platforms like Google Ads, that keyword becomes a High CPC keyword.

Does it appear to be legit? Comment down below.

Income for the advertisers depends upon the amount that they are paying for the clicks and the nature of traffic. And for you as a digital marketer or a blogger, your revenue depends upon how much sponsors from an advertisement network pay you. If you are driving the quality traffic to your blog.

If you are here, reading this post, you might be looking at how to make more money from high cost-per-click keywords, right? So let’s get to the main point, that is, How to find high CPC keywords for your blog?

How to find high CPC Keywords Using Online Tools?

There are so many advertisement networks, but Google Adsense is the biggest network on the internet, with almost 2 million Advertisers, and Google Adsense has billions of customers out there in the world.

So if you are a blogger or a content creator you can find some high CPC keywords create some new articles or content using these keywords and increase your earnings.

Let’s see how we can find these keywords easily using Google Keyword Planner

Google Keyword Planner for The Best Keywords:

High CPC keywords

Step #1: Click on the Keyword Planner after creating your account on Google Ads.

Step #2: Then type your keywords that are related to your niche, and you can also select “Explore Keywords” if you are looking to start and find your niche.

Also, choose your demographics like age, gender, countries, for much better results.

Step #3: Click enter, then you will see many keywords in the column, select the keyword with higher suggested bids, the suggested bids are connected to cost-per-click.

Step #4: Always select low competition keywords with high cost-per-click, its a bit difficult but you can easily find them after some in-depth search.

Important Tip: Try to go with low search volume keywords, because you can easily rank on these keywords and can drive more organic traffic to your website.

Use Uber Suggest for More In-Depth Keyword Research:

Uber Suggest is also a top keyword research tool founded by Neil Patel. It offers great tools to help you know more about how your website is performing on the internet.

High CPC keywords

1) Go to Uber Suggest, and enter your keyword or domain in the search box.

2) Select your targeted country, from where you want your traffic.

3) It will show you a keyword overview, like Search Volume, SEO Difficulty, Paid Difficulty, and Cost Per Click.

4) You can select and target those keywords whose SEO Difficulty is below 30 (EASY) and CPC is higher. It’s that simple.

Let’s have a look at another great tool, which is

SemRush SEO Toolkit:

Now SemRush is also one of the top SEO and keywords research tools. SemRush offers you a great overview of your website in order to help you understand the major and minor details about your website’s performance.

High CPC keywords

1) Head over to SemRush, and click on projects.

2) Enter the targeted keyword which you are looking for.

3) You will get the details about the keyword, you just have to select those keywords which are low or medium in search volume, whose keyword difficulty is below 40 or 35 but which are with high cost-per-click.

4) Create good content using those keywords and you will get a real boost in your earnings.

Go to Ahrefs for best outcomes:

Ahrefs is the leading SEO and keyword research tool, with Ahrefs you don’t have to be a professional SEO expert to rank your website on Google’s first page, you have to know the basics and you are good to go.

High CPC keywords

1) Visit Ahrefs and select a plan of your choice.

2) Select the platform from which you want the data and select “Keyword Explorer”.

3) Type in your desired keyword, and get the best data out of this great tool.

4) Select the “More Filters” option and click on Cost-Per-Click.

5) Set your desired maximum and minimum cost-per-click ratio and click enter.

There are also other tools that are used for the same purpose and all are used exactly like the same. So let’s not waste your time more on other tools, you can get the best experience with the tools mentioned above.

How to Find The Best Keywords for Your YouTube

The process of finding the best keywords with high cost-per-click is the same for YouTube or for Blogging. But I recommend you to use YouTube’s own search bar for the best keyword research.

High CPC keywords

After you get a bunch of keywords from YouTube’s search bar you can perform the same methods as mentioned above, to check which are high cost-per-click keywords and which are low.

You can also do your YouTube keyword research using TubeBuddy, and check the CPC using tools like Ahrefs, SemRush, and Google Keyword Planner.

Which are the Highest CPC Keywords On The Internet?

Some of the highest CPC keywords are as below:

  1. Insurance $61 CPC
  2. Loans $50 CPC
  3. Gas & Electricity $58 CPC
  4. Mortgage $46 CPC
  5. Attorney $48 CPC
  6. Lawyer $42 CPC
  7. Conference Call $42 CPC
  8. Donate $42 CPC
  9. Credit $38
  10. Degree $40

Some of the most frequently asked questions related to this topic are as below;

What is the meaning of CPC in blogging?

CPC is the abbreviation of cost-per-click, CPC in blogging means how much you will earn when someone clicks on your website. It also depends on the quality of your content, because if you make great content on your blog, the advertisers will pay more.

What are topics that have high CPC?

The topics which are attractive and valuable for the advertisers are the topics that have higher CPC. For example, the topics which are related to insurance, email marketing, and lawyers are high CPC topics as compared to the topics related to memes, funny videos, and more.

Why my CTR is high but my CPC is low?

CTR always depends upon the quality of your content, if you have good content then people will love to read it or watch it, and automatically the CPC will go up because of the position of your content on the search engine.


The summary of this article is you have to find high CPC keywords with low competition using the tools mentioned above, in order to get more traffic to your content and generate more revenue.

I hope you understand now how this works and how you can earn more money using the correct keywords.


What are the top 10 high CPC keywords? Let me know in the comment below.

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34 thoughts on “High CPC Keywords: How to Make More Money In (2022)”

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